After rebirth, it is normal to be chased back.

Page 445

Advance payment of 20.00% of project payment is lower than before.

Lin Yi glanced carefully, and found that the rights, obligations, responsibilities, and penalties for breaching the contract were very clear, and picked up the pen on the table to sign.

He Shujie recorded all the addresses, all of which are well-known squares and pedestrian streets.

Even on the Bund, there are two stores on the entire Jinling Road.

Fu Yang wrote it down and said with emotion: "There are so many stores."

It's really rich and powerful, there is no decoration company that doesn't like to accept this kind of business, it can be regarded as a big customer.

The decoration of each store cost nearly 4 yuan, and the more than 100 million yuan was squandered.

"Currently there are only more than 30 stores, and there will be follow-ups. Today is NO.19, and June is NO.15. These [-] stores must be renovated..."

Now there are only more than 30 stores, and there are no two or three hundred stores in Shanghai.

This is already a lot of money, even if it has [-] stores, the actual situation must be more than that, and the surrounding area of ​​the magic city, the total decoration cost will be tens of millions.

Their goal is to occupy the Shanghai market, not to make small profits.

"Manager He, don't worry about this, they are all regular customers and know everything, there will be no mistakes."

Fu Yang patted his chest to assure, even though he said so, but there are so many stores on the other side, it is inevitable that there will be some omissions.

He still has to pay attention, otherwise there will be problems and troubles.

He Shujie said earnestly: "What should be said should be said, so as not to cause any problems in time."

"That's right, you can rest assured that if something goes wrong, the company will bear all the losses and consequences."

"That's a pleasure to work with."

"Okay, nice to work with."

Manager Fu Yang smiled from ear to ear.

Lin Yi reminded: "The advance payment will be sent to your company account in the afternoon."

"Okay."

After reaching an agreement, Fu Yang left the hotel in a hurry.

"It's really convenient, and it saves you running."

"Let's go after eating, we have to go back in the evening."

He Shujie wiped her mouth and suggested, "Shall we go back by train at night?"

"The train is too slow."

"Ding Lan, I, and you can play cards. You can't even play cards on the plane. It's only a four-hour journey, and you can drive a high-end soft sleeper."

Lin Yi thought for a while: "Then finish the work early and leave early."

"it is good."

After leaving the Peninsula Hotel, Lin Yi drove He Shujie to Fangbang Middle Road.

At the door, He Shujie looked up: "Black Swan."

Then her gaze was attracted by a snow-white swan cake in the floor-to-ceiling window: "How many layers are these?"

"It's the ninth floor."

"It's so beautiful, it must be expensive, right?"

The corner of Lin Yi's mouth twitched. This cake can no longer be described as expensive. He knew it was the 200 million one just by looking at the shape. Such a licking dog name.

"Welcome to Black Swan."

When you walk into the store, you don't even need to open the door yourself.

The handsome little guy bends down ninety degrees to open the door for you and invites you in.

He Shujie was surprised by the service and said, she is also engaged in service now, but is it necessary?

She withdrew her surprised gaze and followed behind Ji Dong.

There are bread cabinets and cake cabinets in the store. The bread is at the normal price, and there are not many styles.

He Shujie looked at the price, ten yuan, 20 yuan for bread, and more than 40 yuan for cut cakes.

The whole cake is around [-], which is surprisingly expensive.

"Get me a lime rum."

"Let me try this."

The front desk clerk asked, "You two, are you eating in the store?"

"Correct."

"OK, just a second."

As soon as the buttocks sat down, a waiter knelt down and brought the cake.

That's right, kneeling.

The queen-level and king-level treatment, but both Lin Yi and He Shujie felt that it was too exaggerated, and this kind of service would not be of any benefit to their shop.

After the people left, He Shujie said: "It's too exaggerated, you brought me here just to experience this exaggerated service?"

"Of course not, I'm here to order the cake."

"to whom?"

"Qin Yiyi, birthday is next month."

He Shujie was quite speechless, raised her eyebrows and said: "Qin Yiyi's birthday, you brought me to order a cake, you really don't avoid suspicion."

"What are we avoiding?"

"Is it necessary to come to this kind of place to order a cake?"

Ji Dong pointed at the door: "Do you know how much that cake costs?"

"How many?"

He holds up two fingers.

He Shujie frowned slightly: "Twenty thousand, it's so expensive, but it's very beautiful, twenty thousand is justified."

"You guess again."

"?"

"20 million!"

He Shujie deliberately suppressed her own voice, so as not to make herself appear less exaggerated and new to the world.

Lin Yi said, "200 million."

He Shujie took a deep breath: "Which fool would buy it?"

She also specially tasted the cake.

Well, that's the smell, the smell of cake.

Lin Yi thought to himself, someone really bought it, but not a fool, it's just that their consumption level is at that position.

"Have you read the fable of "The Emperor's New Clothes"? It means that the emperor doesn't even have hair on his body, but everyone has to praise the emperor's clothes for being so beautiful."

He Shujie shook her head.

Lin Yi explained: "You can understand it as a consumption trap. You can't say that it's not delicious after spending a lot of money."

He Shujie couldn't laugh or cry, she gained knowledge.

The 200 yuan small cake, she went out and told Xu Wanting that it was not bad. In fact, the taste was not bad, but she didn't say it was amazing, and the appearance was very good.

"Isn't this equivalent to adding a magic buff to me?"

"classic."

"In fact, what it sells is not a concept of cakes, but a kind of added value. The main profit to maintain its operation should come from mid-to-high-end consumption rather than high-end consumption. It has hundreds of thousands of cakes but mainly sells them. It is tens of dollars, hundreds of dollars, thousands of dollars, tens of thousands of dollars.

This is the same as our business. The reason why our milk tea is the best seller and the most popular is because Starbucks is too expensive, and ordinary milk tea is too cheap and tasteless, so we take the middle price. "

Lin Yi explained his understanding to He Shujie.

He Shujie suddenly realized, and gained a new understanding.

Black Swan uses a high-end price image to cover mid-to-high-end products. This is a very normal marketing method.

Let you spend hundreds, thousands, and have an illusion.

This money is really worth it.

Just like Mercedes-Benz, the configuration of some of its models deviates from that standard, and if you put it on a domestic car, let alone hundreds of thousands, you just sell it for 10,000+, and you might be scolded for not wanting it.

With the same configuration, it can be sold more expensive than others.

Because, it's a venerable Mercedes-Benz.

Just like buying a Rolls Royce, does it really buy that car?

Really buy that comfort?

Not necessarily, because it is a Rolls-Royce, so it can sell at that price.

The same is true for the Black Swan cake, which makes most consumers not only spend money, but also feel that it is a kind of glory and a symbol of status.

As for the cake or not, it doesn't matter.

"So, you want to order the 200 million cake?" He Shujie asked with a smile, "You ordered it, let me taste the taste of the 200 million cake."

"Do I look like a psycho?"

After Ji Dong finished eating the cake, he asked the waiter to order a cake and asked for it.

The waiter also specially brought customized pictures, hundreds of thousands of them are a bit cheaper, so he ordered tens of thousands of them, and tens of thousands to 20 yuan is unnecessary, and millions of them are not necessary unless his mind is overwhelmed.

That cake is not for eating when you buy it back.

After paying half of the deposit and booking a date, Lin Yi took He Shujie away from Black Swan.

Time passed quickly, and it was already night in a blink of an eye.

I had a meal with Qin Yiyi in the school cafeteria, and after returning the car to her, I kissed and parted this time: "Every parting is for a better reunion next time, and I will take you out to play during the summer vacation."

"okay."

Leaning in Lin Yi's arms, Qin Yiyi smelled his scent: "Then I won't send you off, and you won't let me send you off anyway."

"Just know it, don't say it."

"Bye-Bye."

"Bye-Bye."

Called a taxi, and Lin Yi said in the car: "Actually, there is no need for you two to run back and forth. The company will reimburse the accommodation and food expenses."

He Shujie shook her head: "I have some things to do when I go back."

Ding Lan and Wang Anna have no right to speak. It is said that Wang Anna has broken up with her boyfriend, and the separation is very decisive.

Ji Dong didn't bother to ask about the specific situation, so he sprinkled salt on the wound.

"By the way, I met a senior in Fudan University, Hou Ying, the president of the student union, will come to work in the company then."

He Shujie raised her eyebrows and said, "They are all students anyway."

"Don't worry, I'll talk to the vice president of Koukou Jinling after I go back."

"Digging the corner?"

"Yeah, if there's no one in hand, just poach someone to use it, and it's quick to use, so it's easy to use."

Qian Xiangming definitely can't do it, that old boy is unlikely to join the enemy, not to mention that Lin Yi has ideas about He Shujie, it is impossible for Lin Yi to lure a wolf into the house.

……

Chapter 233: Don't even want money for the sake of shame.

On the train, it's getting late.