Chapter 445 The Value of Chen Jincheng's Live Stream!
Chapter 445 The Value of Chen Jincheng's Live Stream!
Chapter 445 The Value of Chen Jincheng's Live Stream!
Thanks to Douyin's strong promotion, one of Chen Jincheng's videos was seen by more and more people, and in just half a day, it received more than 500 million likes.
This has drawn increasing attention to Chen Jincheng's evening live streams.
Not only do people want to know if Chan Kam-ching's online viewership can be maintained, but they also want to know what Chan Kam-ching will be discussing about the new drama that night.
After all, the new drama on Ershixingchen Film and Television Network flopped, and now many people are talking about Chen Jincheng.
He'll definitely be doing a live stream tonight for this reason; there might be some juicy gossip to come.
Han Shangyou cared a lot about the live stream, so he didn't go back immediately. Instead, he stayed behind to personally ensure that Chen Jincheng's live stream went smoothly that night.
In response, Sister Hong had no choice but to arrange a restaurant and, together with Chen Jincheng, entertain the other party.
When we returned to the Second Star Building after dinner, Sister Hong asked, "Boss, where are you going to do your live stream today? In the studio or in your office?"
"Let's have a live stream!" Chen Jincheng said.
It's not advisable to broadcast live from the office, since there are hidden mechanisms and secret rooms. Although it's unlikely to be noticed, what if there's some oddball who can tell just by looking at the bookshelf?
It's always good to be prepared for the worst.
Sister Hong nodded and then asked, "Do you need someone to do the live stream with you?"
Chen Jincheng thought for a moment and said, "Let's arrange for Jia Nailiang to come along. He should have learned about video e-commerce recently, right?"
Sister Hong nodded and said, "I've already trained and understood him. He does have a talent for live-streaming sales, but we don't know what style to use for shooting videos yet."
Chen Jincheng instructed, "Leave the video shooting style to me. Have him do a live stream with me tonight!"
"Okay!" Sister Hong nodded and went to make the arrangements.
Jia Nailiang soon received a call and arrived at the Second Star Building.
Recently, he has learned more about live-streaming e-commerce and has become increasingly impressed with Chen Jincheng, the boss.
While others might not know, he was well aware that Ershi Xingchen already had a well-established video e-commerce system, with many internet celebrities assigned to promote products. Although the sales figures of individual internet celebrities might not be impressive, when combined, the sales figures of so many internet celebrities would be absolutely terrifying.
If outsiders knew these actual sales figures, their valuation of Er Shi Xing Chen would not decrease because of the poor viewership of a TV series; on the contrary, it would be much higher than the previous valuation of 500 billion.
When he arrived at the company, a live-streaming assistant was already waiting for him: "Brother Liang, Sister Hong asked me to wait for you here and take you to the boss's live-streaming room."
"Okay, thank you." Jia Naidian nodded and followed the other party to a live broadcast room. It was already quite lively inside. Sister Hong and other management personnel were there, along with some employees of Ershixingchen, and a makeup artist was doing the boss's makeup.
The person next to him should be Mr. Han from Douyin. He had seen him during Douyin's live streaming gala.
The other party is probably here now to help his boss with a live-streamed public relations campaign.
"Boss!" Jia Nailiang arrived and greeted Chen Jincheng with a big smile.
"Brother Liang is here. I'll have the makeup artist do a little styling for you later. Tonight's live stream is just to let you show your face and increase your popularity, so we can prepare for the video sales later." Chen Jincheng greeted him with a smile.
Now that the other person is an artist in his own company, and is older, he still politely calls him Brother Liang.
Jia Nailiang nodded: "I'll follow the boss's instructions."
This live-streaming room is designed like a large stage with a huge platform on top; it's actually a preparation for future live-streaming e-commerce.
The platform on the stage is used to display the goods, and there is a large screen behind it that can play product data and information.
At this point, however, people don't yet understand why the live stream was set up this way.
Even Han Shangyou didn't understand. When he came in, he said, "Mr. Chen, the style of your live broadcast room is really unique."
When the era of live-streaming e-commerce arrived, he was shocked to see Chen Jincheng selling products in the live-streaming room. He realized that the other party had already prepared for live-streaming e-commerce back then.
A makeup artist came over and did Jia Nailiang's makeup. After finishing, she checked the time and it was 7:30. Sister Hong then arranged for people to officially begin preparations.
At 8 o'clock, Chen Jincheng's live broadcast room officially started.
Almost instantly, Han Shangyou arranged for Douyin to push the stream at full speed, and in a short time, the number of viewers in Chen Jincheng's live stream began to increase rapidly.
Moreover, because of this incident, so many netizens flocked to Chen Jincheng's live stream.
Therefore, in a short period of time, the number of viewers in Chen Jincheng's live broadcast room increased rapidly, from 10+ to 20+ to 50+... and then to 100 million+.
Almost immediately, the number of viewers in Chen Jincheng's live stream exceeded 100 million.
Han Shangyou sighed as he watched this scene, deeply realizing the difference between Wangzai and Chen Jincheng.
Wangzai and his team also pushed the traffic with all their might, but in the end they only had 75+ online viewers, while Chen Jincheng surpassed them from the very beginning.
Even Want Want couldn't make it big enough to compete with Chan Kam-Ching, so who else in their group can?
We need to find some potential internet celebrities.
Clearly, having just settled things with Chen Jincheng, his mind was already wandering again.
Allowing the Second Stars to govern Douyin autonomously is already a humiliation. They must weaken Chen Jincheng's influence in other ways. Otherwise, even if they defeat Kuaishou in 5 years, they will still not be able to get rid of Chen Jincheng's influence.
However, he temporarily put aside his thoughts and focused on watching Chen Jincheng's live stream, deciding to deal with the immediate problem first.
When Chen Jincheng saw that the number of viewers in the live stream had exceeded 100 million, and that many people were discussing Jia Nailiang who was with him, he smiled and said, "It seems that many people know Brother Liang. As for why he is doing a live stream with me, it's because he has joined Ershixingchen and is an artist in our company."
"Everyone can follow him. He will be the vanguard of our Second Star Entertainment's live-streaming sales. We at Second Star Entertainment will also share any good products we discover with everyone."
"Hello everyone, I'm Jia Nailiang. It's nice to meet you all." Jia Nailiang was also shocked as he watched the number of viewers in the live stream break through 100 million and quickly move towards 150 million.
The number of online viewers is terrifying. Chen Jincheng continued, "I know it's been a while since I've done a live stream. If you have any questions you'd like to discuss, we can chat about them."
Immediately, someone tipped 10 Carnivals and posted a comment: "Cheng, let's talk about today's hot topic of ritual."
Chen Jincheng was aware of this trending topic.
The incident is quite simple: a man posted a selfie video, crying and saying that his girlfriend dumped him because of his lack of a sense of ritual. He was puzzled because he didn't buy his girlfriend a gift for Children's Day, and he wondered what Children's Day had to do with his girlfriend.
It's actually quite a bizarre thing.
The key point is that many women commented that they didn't care about the gift at all, but rather whether the man had any thought in mind. They said that a man who doesn't even have any thought in mind is a real scumbag.
Regarding this question, Chen Jincheng joked, "I think the ladies in the comments section are right. What they want isn't the gift, but the sentiment. If you don't have the sentiment, they definitely won't talk to you... Hey, everyone, don't rush to send dog emojis, let me finish what I have to say."
At this moment, when he repeated what the girls in the comments section said, the live stream was filled with dog emojis.
He could only smile and say, "However, you boys need to understand what she means by 'thought'. She doesn't want a sense of ceremony; she wants a gold necklace, a diamond ring, and a Chanel bag..."
"Simply put, for them, a sense of ritual equals money. Don't even talk about valuing a sense of ritual or anything like that. Take her to plant trees on Arbor Day, take her to sweep tombs on Tomb Sweeping Day. They value a sense of ritual. Do you think they still value a sense of ritual?"
"Brothers, listen to me, let's not date those girls who are all about rituals. Instead of wasting time on them, we'd be better off buying ourselves a good keyboard, a pack of good cigarettes, and a couple of new clothes for our parents. Let's treat ourselves and our families better."
After this sentence came out, the screen was finally cleared of all the dog emojis and turned into 666.
"Cheng is indeed a good brother!"
"Yeah, only my brothers would tell me to be kind to myself."
"Only my brothers would care about me and know to buy me a good pack of cigarettes."
"..."
Jia Nailiang watched his boss's live stream with curiosity and a thirst for knowledge. He also learned a trick: to be on friendly terms with the viewers in the live stream. He would call them brothers when he did his live streams in the future.
However, Chen Jincheng now has many women in his live streams, and he changed the subject: "Of course, if you meet a girl who doesn't care about the cost or the ritual, but just wants to stay with you and live a good life with you, don't let her down. Don't take her for granted once you've got her. You can't be a scumbag, scumbags deserve to die."
"Everyone should be like me. Because of my sensitivity to girls, I feel suffocated when I'm with them. So, I'd rather stay single than hold other girls back."
"This quality of mine is something you should all learn from."
Seriously, the live stream chat was instantly flooded with dog emojis again.
How shameless must he be to say such a thing?
Chen Jincheng's live stream became even more lively, quickly surpassing 200 million viewers, a number that left many people looking rather grim.
For example, Cheng Yixiao of Kuaishou, seeing the increasing number of viewers in Chen Jincheng's live stream, was already cursing: "Damn it, Chen Jincheng, when are you coming to my Kuaishou? Han Shangyou, what method did you use to persuade Chen Jincheng again? Can you teach me?"
Honestly, he felt that with his chopsticks hand shaped like this, he could almost defeat Dou Yin, but he had no way to deal with Chen Jincheng.
How is he feeling right now?
That is, Cao Cao could only look at Guan Yu from afar, but could never reach him!
He was certain that Chen Jincheng's live stream would have over 500 million viewers, breaking another record.
This is like giving Douyin a shot in the arm.
Tomorrow, most of the negative impact on Douyin will be reversed. At least Chen Jincheng proved that Douyin's live streaming potential is very high, and also proved that Douyin does not need to rely on "hanging iron" to prove the quality of his live streaming audience.
As for those streamers who hang iron, including Wangzai, it's their own behavior and has nothing to do with Douyin.
On the other side, Wangzai, watching Chen Jincheng's live stream from his villa, had a very grim expression: "Why? Why does he still have so many viewers? Didn't he also lose?"
Honestly, seeing over 230 million online viewers, he felt a huge shock, and also a sense of shame.
He had always thought he could outdo Chen Jincheng, and that Chen Jincheng had also failed the imperial examinations. Now he suddenly realized that he was just like a clown.
Just then, his phone rang, displaying the number 'General Manager Hong' (Chapter 439). He quickly answered, and an angry voice came from the other end: "Wangzai, didn't you say that Chen Jincheng is also a 'hanging iron' (a term used to describe someone who sells fake goods)? What's going on with his live stream now? You lied to me again, do you think my money is easy to swindle?"
Upon hearing this, Wangzai quickly explained, "President Hong, his data is definitely problematic. Besides, I'm not lying to you. You know my sales figures. The 25 billion isn't fabricated. For the next video sales carnival, Douyin said they will still give me full support, and the sales figures will be even higher."
Mr. Hong said coldly, "You'd better do that, or you'll have to watch your legs."
Wangzai breathed a sigh of relief upon hearing this. It seems that he really needs to do well on the data for the next video sales event.
As he was thinking, an assistant ran over and reported, "Boss, we've suddenly discovered that one of our products seems to have a problem."
Upon hearing this, Wangzai frowned and asked, "How were the sales figures for the last video sales event?"
The assistant said, "It's Mr. Hong's product; it has the highest sales volume and the highest total sales value."
Wangzai frowned and asked, "Will there be any problems if I use it?"
The assistant shook his head and said, "There won't be any problem, because this product is not as good as the other party described. It's basically just sugar water."
"Then tell me what the problem is? What could be wrong with the sweet soup?" Wangzai said irritably. President Hong had invested so much money in him, so naturally he wouldn't go to President Hong over such a small matter.
It's just sweet soup; as long as the fans buy it, they won't have any problems eating it.
With good sales figures, he needs to ask General Manager Hong to prepare more inventory in order to boost the sales of the next live stream.
On the other side, Huang Zhen from Tencent Video was also watching Chen Jincheng's live stream. Seeing the rapidly increasing number of viewers, he couldn't help but exclaim, "Putting everything else aside, just in terms of live streaming, no one can compare to Chen Jincheng. These live stream numbers are truly terrifying."
The assistant next to him said, "Chen Jincheng is still rambling on about other things. He obviously wants to wait until there are the largest number of people before discussing the new drama."
Huang Zhen sneered: "Isn't it better to have more people? I want to see what kind of drama he bought that gave him such confidence."
"It's probably that movie, 'The Thunder'," the assistant reported.
"This drama," Huang Zhen laughed, "isn't it the kind of drama that neither we nor Aiqiyi really wanted to sign, the kind where they wouldn't lower their price even if we asked them to? If it were this drama, that would be great. There's no way they could snag it a second time. Just look at the star-studded cast, and they even changed actors at the last minute. If they were that incredibly lucky, I'd quit my job and go sweep the streets."
(End of this chapter)
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