Chapter 367 I'm afraid they can't afford to play this game!
Chapter 367 I'm afraid they can't afford to play this game!
Chapter 367 I'm afraid they can't afford to play this game!
At the end of 18, Tencent Penguin Pictures had not yet surpassed iQiyi Pictures in terms of popularity, but its strong momentum made many people realize that Tencent Penguin Pictures would soon become the industry leader.
This would also be a huge victory for Tencent in another sector.
At Tencent's headquarters, in a conference room, the management team had gathered for a meeting. The main purpose of the meeting was to discuss the next round of competition plans targeting iQiyi.
After the relevant planning meeting ended, Huang Zhen, the person in charge, also spoke up: "By the way, Ershixingchen Film and Television Network went online today. Its predecessor was LeTV Film and Television. Although it is not a threat, we should try our best to prevent any disruptors from appearing when we are about to defeat iQiyi."
"So, whatever Second Generation Films does, we'll deal with them, especially when they try to acquire any content, we'll block them from doing so."
While the idea of giving away a quarterly membership to Ershixingchen Films is appealing, without engaging content, it becomes a joke.
If you don't have any content that would entice me to watch, what would I do with your membership?
Therefore, as long as we keep a close eye on the actions of Er Shi Xing Chen Film and Television, we can shut Er Shi Xing Chen down.
Not only Tencent Penguin Pictures, but also iQiyi Pictures, they all know that the biggest flaw of Er Shi Xing Chen is that it has no content.
If we block Second Star Films from purchasing content, we can render Second Star Films without any future prospects, and it will have to declare bankruptcy within six months.
Clearly, the two most active film and television platforms made the same decision regarding Ershixingchen Film and Television at the same time.
If two masters are fighting, any small fry who tries to get close and gain an advantage will be killed by both of them first.
Unless they can do what Uku did, simply give up and focus on Hong Kong dramas, trying to avoid competition between the two mainstream platforms, then they can be ignored by both sides.
...
Half a day has passed, and we are in Linhai City.
Chen Jincheng sat down in front of the computer, reaching under the desk to stroke Li Lixing's hair.
She was still in pain, so we had to ask her to use a special method to relieve it for him.
He also received the latest news from Sun Ji: another 200 million free memberships had been added.
Everything was going according to his plan.
The next step is to consider the development of Ershixingchen Film and Television Network. The better Ershixingchen Film and Television Network develops, the greater the power it will have in supporting short dramas.
We can just create a special page for short dramas on the film and television website.
In this way, as long as the python swallows the dragon successfully, it can be integrated with chopsticks, which is equivalent to combining the pan-entertainment industry chain.
Even if he can't beat Douyin, he can still give it a shot, since he has a wider reach in the pan-entertainment industry chain than Douyin to some extent.
As for those who might say, "If film and television platforms can already reach the level of iQiyi, why bother with short drama platforms?"
Here's some data: before he time-traveled, Aiqiyi's market capitalization on the US stock market was $25 billion.
The largest short drama platform has a market value of tens of billions of US dollars. The reason for this is that the level of paid user stickiness is not the same. Many people know that they are reluctant to pay 30 yuan a month for a membership on iQiyi, but they can easily spend hundreds of yuan to watch a short drama.
Another issue is that the audience for watching dramas on video platforms is very limited. Short dramas are truly suitable for all ages; even 50-year-old grandpas and grandmas can watch them on their phones.
Another point is the huge gap in the surrounding industrial chain. Just in terms of costumes and props, there is a huge sector. Just think about the benefits of Hanfu in "Second Generation Star". Although the costumes and props of short dramas have developed, other clothing cannot compare with Hanfu. The benefits of this sector are absolutely enormous.
In addition, there are commercial activities for short drama actors, advertising, merchandise, etc.
However, this is all based on the premise that everything goes smoothly.
However, future developments may not necessarily proceed entirely according to his ideas.
The most important thing now is to develop Second Star Film & Television and formulate the next steps.
Under normal circumstances, it would be almost impossible for LeTV to surpass Tencent Video and iQiyi based on its existing resources, even if it attracted traffic with "Damn it, I'm surrounded by beauties".
Because the most important thing for a video platform is its content, which is the biggest driving force for attracting users.
This includes hit TV dramas, high-quality variety shows, animation, and more.
Moreover, these three are the largest sections and the most attractive to people wanting to become members.
Under normal circumstances, it's almost impossible to beat the two major film and television platforms in this regard. After all, whether a show becomes a hit depends on everyone's experience, and no one can be sure that their judgment is correct.
Tencent and iQiyi have also made many mistakes in this regard.
Therefore, no one can compare with the two major film and television companies. In fact, these two companies can even engage in price wars. Uku simply cannot compete with them. The fact that Uku is honest and straightforward is the best proof of this.
However, Chen Jincheng is different. Although many films and television series from his previous life do not exist in this world, many still do, especially those wildly popular dramas. The effect of one of these dramas is equivalent to that of a dozen other dramas.
After all, some dramas have over 100 million views, and some hit dramas can have over 10 billion views.
Just think about it and you'll see the difference.
Coincidentally, among the TV dramas he invested in, "Go Go Squid!" achieved this level, and along with other hit dramas, it has been able to continuously generate buzz for Er Shi Xing Chen Film & Television.
In the realm of blockbuster films and television shows, he is fully capable of competing head-to-head with Tencent and iQiyi, and might even be able to outperform both of them.
These shows take time to air, and there are no shows available in the short term. In particular, to revive the number of people who have paid for free memberships within the first quarter, we need to release hit shows in the short term.
After that, Sun Ji's team needs to immediately collect information on new film and television works whose copyrights are currently being sold.
In addition, for high-quality variety shows, we should think about which variety shows were popular in the past and which ones have become popular 19 years later. If we can create two popular shows in the future, it can make up for this.
He really has no idea how to do anime; he's completely unfamiliar with it.
However, he has another advantage: short video platforms can attract traffic for promotion.
It can be said that many dramas have achieved success in the future by relying on word-of-mouth promotion through short videos, which is also an important platform for film and television platforms to promote their content.
This is precisely his strength.
Chen Jincheng was also typing out the plan on the computer, but he had Li Lixing squat under the table to help him in a special way while he worked on the computer, making it difficult for him to concentrate.
When things got really exciting, he simply took both hands off the keyboard and reached under the table.
...
When Li Lixing crawled out from under the table and wiped her mouth with a piece of paper, he picked up his phone and found that Sister Hehe was sending messages again, a series of question marks.
I stood her up last night and turned off my phone; this is a silent question.
Other girls also sent a lot of messages, but he didn't reply to any of them, including Xiaoju, Jiang Xiaobai, and Yinyin. They not only sent WeChat messages but also called him, but he turned off his phone and didn't reply.
So, he took out his phone and edited a WeChat message: "I drank too much last night and had someone take me to a hotel to sleep. My phone was dead, so I didn't answer the phone!" He copied, pasted, pasted, and pasted again, sending this message to every girl who didn't reply, as an explanation.
Time flies, and a week has passed quickly.
The prime sales period for "I'm Doomed, I'm Surrounded by Beauties" has passed this week, and the total sales have exceeded 10 billion as expected, even reaching more than 12 billion due to good publicity.
Those who were going to buy it have already done so, and sales will plummet to rock bottom in the coming period.
There are no plans to continue developing a sequel to the game, as audiences are already tired of it and there's no point in making a second installment.
The most important thing is that a series of copycat products will appear on the market next, and the homogenization will become extremely serious.
On the other hand, Happy Elements spent 5000 million yuan to buy the mobile game adaptation rights for "Damn it, I'm Surrounded by Beauties", and made a small profit.
Of the total sales revenue, Chen Jincheng generously allocated 2 million to the game division, with only one requirement: the money could be spent however it pleased on developing "Sheep and the Sheep" and other mowing and tree-cutting games. Once these games were developed, then other game projects could be considered.
After all, he was certain that these games would generate buzz and make money.
After that, Chen Jincheng no longer focused his attention on the game department. After all, this department was an accidental and casual project, initially created to make a quick profit with "Damn it, I'm Surrounded by Beauties".
Then, use those grass-cutting and tree-chopping game assistants to increase the daily activity of the Second Star website.
The Ershixingchen Film and Television Network App will also be launched later. At that time, the grass-cutting and tree-chopping games will be embedded in the app mini-program and will be able to play their role.
After that, he could only let the game department develop as it pleased, since he really rarely played games in his previous life.
This week, the biggest effect of "Oh no, I'm surrounded by beauties" was that it brought more than 3000 million registrations and free memberships to Ershixingchen Film and Television Network, which did not meet expectations and fell far short.
The main problem was an accident, which was caused by that bastard Lao Xue, and that's what attracted most of the attention.
As for the reason, it's a follow-up to what happened to Xue Qian last year, that is, the follow-up to the fact that Ms. Li had solid evidence against him.
It's been a year, and for some reason, Ms. Li suddenly and inexplicably started attacking Xue Qian again, which revived the interest in the original incident, and everyone started gossiping again.
Honestly, nobody expected this matter to drag on for a year now.
Only Chen Jincheng knows this. This is just the beginning. 24 years have passed and this matter has still not been addressed. Ms. Li will still occasionally post on Weibo to criticize Xue Qian.
So by that time, many of those who initially criticized Xue Qian began to understand him.
Honestly, these kinds of relationship problems have been going on for seven years. It's time to live your own lives. There's no need for this. So, this makes more and more people believe that Xue Qian and she caused so much trouble back then because of an unequal distribution of benefits.
The crucial point is that this incident also involves another Ms. Li, namely Li Xiaolu, who was previously thrown out by Zhou Huapeng of Siri Films to take the fall.
Previously, Zhou Huapeng's reputation was poor, and it was exposed that he deliberately released news about Li Xiaolu in order to divert attention from the costumes, makeup, and makeup, which ironically allowed Li Xiaolu to escape some of the blame.
Who knew that this time, Xue Qian's ex-girlfriend, Ms. Li, would reveal information about Xue Qian and Li Xiaolu.
Chen Jincheng hadn't expected that Xue Qian and Li Xiaolu had something going on. Did he also let Li Xiaolu wash his hair and sit on his hair?
If that's the case, then the taste is acceptable.
This Ms. Li is much more radiant than his ex-girlfriend, Ms. Li; she looks more radiant and has more appeal.
The key point is that the two of them started arguing, which brought up the incident where Li Xiaolu washed her hair and sat on her hair again. Then a reporter actually released a short video of Li Xiaolu, and the topic went viral.
What's strange is that last time Zhou Huapeng's revelation generated such a huge buzz, this reporter didn't release the video. That shouldn't be the case.
It was released before it was supposed to be released.
The fact that this was released now suggests that Ms. Li has been used as a scapegoat again, and there must be something else she's trying to cover up.
No one escapes the wrath of Heaven; doing something like this will leave you vulnerable to being held accountable everywhere.
Unfortunately, he was unlucky and his second life's Starry Sky Film Project fell far short of its goals.
However, he will now focus on another matter: the Jinglan City and Hanfu Outing Day is the day after tomorrow.
Therefore, the management of LeTV Pictures, the second generation of Starry Sky, will also be delegated to Sun Ji.
Just then, Chen Jincheng's phone rang. It was Fu Qian from the Linhai City Publicity Association calling.
He answered the phone immediately: "Mr. Chen, Jinglan City will be undergoing trial operation tomorrow night. The inherited skills you mentioned have been found, so you can come and verify them."
“Okay, Mr. Lei will be coming again tomorrow, and I’ll take him with me.” Chen Jincheng was really looking forward to seeing the real thing, wanting to see how amazing it would be to see the art of iron flower making appear in Jinglan City at the same time.
"That would be the best, of course," Fu Qian said with a beaming smile.
Just as he hung up the phone, it rang again. It was Sun Ji calling. He was about to hand over control of Ershixingchen Film and Television to him, so he answered immediately. But then he heard Sun Ji say hurriedly, "Boss, something big has happened. We're being targeted."
"I tried to negotiate with companies that have new film and television works, but Tencent Penguin Pictures and iQiyi followed suit and even raised their prices. It seems that these two film and television platforms intend to block us from the content."
Chen Jincheng was taken aback when he heard this.
He genuinely didn't expect these two film and television platforms to play this trick on him. You see, this is the kind of trick he's least afraid of, because he's essentially playing his cards right in front of him.
However, if the two film and television platforms want to play this game and disrupt the market by raising prices, I'm afraid they can't afford to play it. At least their second generation of stars has more than 10 billion yuan in profits from games and nearly 30 billion yuan in profits from Hanfu live-streaming videos.
He was still confident he could use the Second Star Loan to swindle money.
After all, it's all out in the open; you can just raise the price, anyone can do that.
As long as we don't lose money, it's pure profit, since it has dealt a blow to two film and television platforms.
Playing this game with them might be too risky for them. Even though Tencent Pictures is backed by Tencent Group, it is still an independent department. The group can't provide unlimited funding. The shareholding distribution among the various companies is too complex, and many people will have objections.
Thinking it over, he directly instructed Sun Ji: "President Sun, you don't need to do anything recently. Just collect all the information about the upcoming new dramas and variety shows and compile it here for me."
“Okay, boss!” Sun Ji replied immediately. For some reason, he could detect a hint of domineering arrogance in his boss’s voice.
He sensed that his boss was about to do something big again.
My new book also marks the beginning of my journey in the MCN (Multi-Channel Network) genre!
Everyone can go check it out and leave a comment, thank you!
(End of this chapter)
AWB